If you're an iPhone owner and you want to join the wearable revolution, the Apple Watch isn't your only choice – there are a whole host of iOS-compatible smartwatches already on the market, with more arriving all the time.
Plus, of course, Android Wear is now compatible with iOS. Sure, it's fairly stripped back and not the full Google smartwatch experience, but it means iPhone users now have plenty of options to choose from.
Read this: Apple Watch v Android Wear
So, if you find the Apple Watch a little too pricey or just not your style, we've rounded up a selection of the best alternatives to pick from, any of which will sync seamlessly with your iPhone with zero fuss.
Pebble Time Steel
Its colour e-paper screen means the battery lasts for up to 10 days on one charge, and Pebble's innovative timeline interface looks like a clever idea for smartwatches. You get voice control, swappable straps, a choice of metal or leather bands, the new Pebble Health features and much more.
Warning: the Vector Luna has no touchscreen but you may actually prefer it this way. It might take a little unlearning all that tech has taught you over the last eight years but there is an advantage to this platform agnostic smartwatch's three-button control. It means that the battery life lasts a staggering one month on a single charge. Eat that Apple.
The Luna is also a swish little number if you opt for one of the higher-end styles and finishes. Drawbacks include a slightly flaky notification set-up and a screen that does let the side down somewhat. It's called pay-off for that month of battery.
Read more in our Vector Luna review.
For sports fans the Garmin Vivoactive is a natural competitor to the Apple Watch, and gives its fruity breathren a serious run for its money.
As well as boasting GPS tracking for running, cycling, swimming and even golf (something the Watch lacks) it fully displays any push message from your iPhone, and there's even a sort of app store for adding extra features in the way of Connect IQ.
Garmin's notification support puts a lot of other smartwatches to shame. It's just disappointing the hardware looks a bit dull.
Get our definitive take with our Garmin Vivoactive review.
Tag Heuer Connected
Yes, this is the most expensive Android Wear watch out there by some distance, but if you want a luxurious smartwatch around your wrist, it doesn't get much better than this.
The Connected looks like a classic Tag for starters with first class build quality and a host of impressively detailed custom watch faces. Android Wear is there keeping things running but it definitely takes more of a backseat than it does on Wear alternatives from LG, Motorola and company.
Tag is definitely onto a winner here. Now we just need to Google to up its game on the software front.
Have a look at our full Tag Heuer Connected review.
With its sapphire crystal glass screen and cold-forged stainless steel case, the Huawei Watch is every bit the luxury opposite number on the Android Wear side of things. Unsurprisingly then, the price tags are roughly shoulder to shoulder.
Plenty of metal link straps to choose from and options of rose gold too, but it's the pin-sharp 10,000:1 contrast display that will probably catch your eye. The missing GPS is the only blot on its copybook but otherwise a very cool customer and now compatible with iPhone, of course.
Take a look at our full Huawei Watch review to see what we love and hate about the sleek Android Wear watch.
LG Watch Urbane
The Urbane is a decent copy of a dress watch, something the Apple Watch has never been able to achieve. Whether you get the silver or gold finished stainless steel one thing is for sure: it's shiny shiny. There's no missing it. The full round, now smaller but still sizeable bezel is seriously eye- and light-catching.
Unfortunately, the LG Watch Urbane second edition has now been cancelled, so if you want a stylish LG Android Wear watch, this is still the one to go for.
Take a look at our full LG Watch Urbane review.
Fitbit's sport watch is another fitness-focused device which adds notifications from your phone. You can screen calls and get text messages, although support for third-party apps is scant. While it's miles behind Apple in the apps department, built-in GPS is a boon for sporty types and smashes the Watch for running smarts.
If you're hoping for something more stylish from Fitbit, there's something on the way. The Fitbit Blaze fitness watch, which incorporates many of the Surge's best features (apart from built-in GPS), comes with a host of different leather. metal and rubber watch bands. You can even swap out the watch frames. Expect to see the Blaze land in March 2016.
For now, you can check out our Fitbit Surge review, to see how it fares against the Apple Watch.
Moto 360 2nd generation
Same flat tyre, same great looks; only now the Moto 360 2 is – yes, you guessed it – more personalised than ever before. It comes in three versions: two 42mm models aimed at men and women, and a 46mm version too, which will likely just appeal to men. There's also the Moto 360 Sport with a more ruggedised look.
Head-to-head: Apple Watch vs Moto 360 2
Within those, there's a choice of three different cases, six kinds of bezel and five straps. Do the math and you'll discover there's plenty o'watch to pick from. It's not going to be as screen-tastic as an Apple Watch but it does keep up in just about every other department.
Mondaine Helvetica No 1 Smart
Again, for those looking at the Apple Watch for its mediocre fitness tracking, the Mondaine is a much more attractive competitor. The traditional Swiss watch manufacturers aren't going to sit back and let Apple have their own way, and the Helvetica No 1 Smart from luxury firm Mondaine is proof of that. Like the Withings Activité, it combines a traditional watch face with a second dial for fitness tracking.
There are no notifications but some smart tracking features (the watch actually uses the same MotionX sensors found inside products from Jawbone and Nike). If you care more about style than Twitter alerts, this could be the answer.
Asus ZenWatch 2
Like the Apple Watch, the Asus ZenWatch 2 is a two-size affair with both him and her considered as the target users. There are three different case colours to choose from and nine different straps to give them that all-important fashionable customisation.
It's also stepped up its rugged game with a boost to the IP67 standard since the first version of the device, meaning that it's now fully waterproof at shallow depths for up to 30 minutes. Sadly no GPS but it's a price and style combo that's hard to beat.
Have a read of our Asus ZenWatch 2 review.